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The Whisky Academy

The Whisky Academy

Started in 2015 with the aim of educating professionals and consumers who want to learn about whiskies. The program is an independent initiative by William Grant & Sons, developed by its APAC Brand Ambassador, Matthew ‘Son of Whisky’ Fergusson-Stewart, and the Glenfiddich Distillery.

The 3-tier certificate program provides you knowledge from the making of whisky to becoming a Whisky Master. At each level, and after a proficiency test which includes blind tastings, you will be given a certificate to mark your achievement. The full program is available in Malaysia and Singapore.

1) Apprentice
For novices who will learn a solid foundation for the rest of the programme. Topics include:
- Defining whisky/whiskey, main producers and types of whiskies worldwide, label terminology
- History of Scotch whisky and varieties
- Distillation and aging process, storing and serving whisky
This level focuses on the root of Scotch whiskies and the five varieties with a brief introduction to American and Japanese whiskies.

2) Journeyman
This level delves further into topics covering knowledge and insights gained from the Apprentice level.
- In depth appreciation of Scotch including regions and style profiles
- Overview and types of American, Japanese and Irish whiskies
- Differences in production methods
- Tasting and selling whisky, tasting plans
- Whisky markets and industry structure

3) Master
The Whisky Master will be equipped with comprehensive, scientific and multi-faceted understanding of the beloved spirit.

Malaysia
The RAD Pad
67 Jalan 14/20, Petaling Jaya, 46100 Selangor, Malaysia
facebook.com/rad.impressions

Singapore
The Belljar
18 North Canal Road, 048830 Singapore
facebook.com/thebelljar.sg
 

 

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